Nashville · Since 1984

About Ten Ten
Music Group

A history of Barry Coburn and Ten Ten

The company

Ten Ten Music Group

Ten Ten Music Group is a music publishing firm with a lengthy history of representing a diverse range of catalogs covering country, rock, alternative and pop repertoire spanning more than 13,000 titles and hundreds of recorded singles and album tracks.

Its president, Barry Coburn, is a New Zealand-born music publisher who also has served as artist manager, record company president and concert promoter.

1960s–1980s

The background behind Ten Ten

Born in Dunedin, New Zealand1 and raised in Christchurch, Coburn was son of bandleader/arranger Merv Coburn, whose Merv Coburn Orchestra was broadcast weekly on Radio New Zealand.2

In 1967, just 17, he landed a job as record store sales and radio promotion rep based in Christchurch covering the southern part of New Zealand for distributor/pressing plant MDC, handling the Blue Note, Capitol, Elektra, PolyGram, Roulette and Verve labels.2

An avid music collector and music trade publication follower, the young Coburn became at age 19 the Australia/New Zealand correspondent for UK pop/rock musician magazine Beat Instrumental Monthly, also writing columns twice a year.2

In 1969, Coburn worked two years as Sales Promotion and A&R manager at label/publisher Viking3, the leading independent in New Zealand, representing the Elektra label. He was given his own label Viking Ventura.4

Coburn’s professional start came as a tour manager for New Zealand promoter and stage producer Harry Miller.1 In 1971, Coburn established his own Auckland-based concert promotion and artist management firm Coburn Artists Ltd., and also music publishing company Coburn Music Ltd. (BMI), serving as managing director of both firms.

Coburn Music Ltd. represented writers Tim Finn of Split Enz, Bruce Woodley (The Seekers), No Exit/Rear Exit Music (Capricorn Records’ publishing catalog), Gary P. Nunn and the McGarrigle Sisters. Representing Anna McGarrigle, Coburn’s separate Sundowner Music publishing company held the New Zealand sub-publishing on the title track on Linda Ronstadt’s Heart Like A Wheel album in 1974 as well as tracks between 1978-1988 by the Bellamy Brothers, Sea Level, Split Enz, Dottie West, Monte Vidéo, Cliff Richard, Kate & Anna McGarrigle and 33 South.5

Split Enz and White Cloud Records

Coburn Artists’ clients in the early ‘70s included Auckland country rock band Beech, Rockinghorse, and Beech’s lead singer Brent Parlane — all of whom he signed to his newly formed label, White Cloud, and released one single from each of them.6 He also managed Saltbush.

During this time Coburn and Raymond together also briefly ran Down Under Records between 1971-1972, distributed by PolyGram, noted for the second album by Ticket, Let Sleeping Dogs Lie in 1972.7

After seeing native artist Split Ends perform their first gig, in 1972 at the Wynyard Tavern in Auckland8, he met with the band and immediately became their manager. His first booking for the group was as the opening act for John Mayall & The Bluesbreakers on a New Zealand tour he co-produced. Coburn then signed Split Ends to White Cloud, and released three singles: “For You” b/w “Split Ends” (1973), “The Sweet Talking Spoon Song” b/w “129” (1973) and “No Bother To Me” b/w “Home Sweet Home” (1975).9 The group had changed its spelling to Split Enz in 197510 (“NZ” refers to New Zealand).

In 1975, Split Enz moved to Melbourne, Australia, and in the spring recorded their debut album, Mental Notes, in Sydney at Festival Studios.11 Released July 31, 1975, it was White Cloud’s first and only album release. White Cloud had contractual recording rights to the group, but only for New Zealand, where sales for Mental Notes reached No. 7. 11 That drew the attention of Melbourne-based Mushroom Records, which signed Split Enz for the rest of the world.

Concert promotion

Between 1971 and 1973, Coburn partnered with Australian media executive Robert Raymond, promoting tours in New Zealand and Australia by some of the biggest artists in the world (see the tour history below).

While Coburn would continue to promote shows through 1984, his and Raymond’s last event together was The Great Ngaruawahia Music Festival, the first major rock festival staged in New Zealand in 1973. The three-day event included 15 acts including Black Sabbath, Fairport Convention, Sandy Denny and Split Enz (known then as Split Ends).

From 1976, when he first visited Nashville, through September 1984, Coburn was Managing Director for Barry Coburn Presents, based in Melbourne, sometimes presenting shows in coordination with renowned promoter George Wein. Coburn continued throughout as a music publisher and artist manager.

1984 onward

Establishing Ten Ten in Nashville

Barry Coburn and Jewel Blanch moved from Melbourne to Nashville in September 1984. They arrived with two suitcases and a box of tapes, forming artist management and music publishing firm Ten Ten Music Group, named after their company’s street address of 1010 16th Avenue South.

As co-Presidents, Barry and Jewel Coburn split publishing duties, operating with a limited budget during their early days in Nashville by initially making single-song deals with young writers to build a catalog.2

Emmylou Harris referred Coburn to country singer Lacy J. Dalton for management, and she became his first client a few months after their arrival in the US. Coburn and Harris’s LA-based manager, Eddie Tickner, then partnered to co-manage Harris, Dalton and Marty Stuart, for whom they secured his recording deal at Columbia. Shortly thereafter, Coburn also signed Holly Dunn for management.

Coburn began managing guitarist Duane Eddy, and in 1986 coordinated the recording of the 1987 album Duane Eddy, coproduced by Paul McCartney, Jeff Lynne, Ry Cooder and Art of Noise. The record featured as guest musicians McCartney, Cooder, George Harrison, John Fogerty, James Burton, David Lindley, Steve Cropper, and Larry Knechtel and Jim Horn from Eddy’s original band, the Rebels.12

Late 1980s–2000s

Developing artists and songwriters

Alan Jackson

A major break came in 1988 when Coburn became manager for Alan Jackson, who had been since 1986 a songwriter with Glen Campbell’s publishing company. Coburn borrowed money to buy Jackson’s half of his publishing back from Campbell’s company and gave it to the artist, who told Coburn, “You should have it.” Coburn replied that he thought it would be seen as a conflict of interest. Jackson said, “Well, you have really helped me develop my songwriting. I think you should have it.”2

The payoff came quickly enough. Jackson did three showcases in two weeks, and at the last one (for Arista Nashville), he performed nine songs,2 impressing label President Tim DuBois enough to sign him on June 26, 1989 as the label’s first artist.13 All nine of those songs appear on Jackson’s first album Here In The Real World, recorded 14 days later. The album yielded four No. 1 singles. Jackson’s original publishing demo cassette, passed over by several major Nashville publishers, contained eight future No. 1 songs.2

The following year, 1990, was a watershed time for the Coburns as publishers, as they notched their first hit singles, starting with co-publishing Jo-El Sonnier’s “If Your Heart Should Ever Roll This Way Again” (RCA), followed by “I’m Over You” by Keith Whitley. That year, Alan Jackson made his debut appearance on the Grand Ole Opry; he would become a member the following year. For his Opry debut, Jackson performed “Here In the Real World”, his second single and first hit, which peaked at No. 3 in Billboard and at No. 1 in Radio & Records. Under Coburn’s management, it was the first of 16 straight top 10 singles for Jackson, of which 13 reached No. 1, led by “I’d Love You All Over Again” in 1991.

As manager, Coburn developed and promoted Jackson’s career through 1996, resulting in numerous major awards and sales of more than 20 million albums during that period.13

In June 1992, Coburn became a partner with James Yelich in Chief Talent Agency as booking agent for Alan Jackson, Merle Haggard, the Bellamy Brothers and others.

Keith Urban

The Coburns offered a publishing deal to Keith Urban, who had just moved to Nashville and found work as a touring guitarist for Brooks & Dunn. Urban had played in Jewel Blanch’s band in Australia between 1982–83.

Ten Ten arranged for Urban to appear in Alan Jackson’s 1993 music video of his hit “Mercury Blues”. Funded by Ten Ten, Urban signed a deal in 1995 with Capitol Nashville with his backing band, The Ranch, for one album, The Ranch, released in 1997. His first US solo album, Keith Urban, was issued in 1999. Ten Ten continued to represent Urban as a publisher through 2005.

Atlantic Records Nashville

From April 1999 to September 2001, Coburn stepped away from Ten Ten Management to serve as President/CEO of Atlantic Records’ Nashville division with a roster that included John Michael Montgomery, Elizabeth Cook, Tracy Lawrence, Craig Morgan, The Old Dogs (Bobby Bare, Waylon Jennings, Jerry Reed, Mel Tillis), Tim Rushlow (from Little Texas) and South 65. In a cost-cutting move, the label office closed following the purchase by AOL of Time Warner.2

2004–2025

Publishing milestones

In 2004, Ten Ten Music began publishing all of Tim Finn’s repertoire for the world outside of Australia and New Zealand. Finn’s “Winter Light” appears in the 2005 film The Chronicles of Narnia: The Lion, The Witch, and the Wardrobe. Ten Ten also secured “Take The Weather With You”, penned by Tim and Neil Finn, as the title track to a Jimmy Buffett album. The song had previously been cut by Crowded House.

In 2009, the song “Crazier”, which Ten Ten writer/producer Robert Ellis Orrall co-wrote with Taylor Swift, was featured as part of the soundtrack to Hannah Montana: The Movie.

On December 8, 2014, Nettwerk Music Group’s publishing division Nettwerk One Music (NW1) acquired 50% of Ten Ten Music’s publishing catalog prior to 2010. That share has since been acquired by Recognition Music.

In 2020, Ten Ten Music Group began representing the 6,000-song House of Bryant catalog featuring hits by Boudleaux and Felice Bryant such as “All I Have To Do Is Dream”, “Devoted To You”, “Take A Message To Mary” and “Wake Up Little Susie” (Everly Brothers), “Hey Joe!” (Carl Smith), “How’s The World Treating You” (Elvis Presley, Alison Krauss/James Taylor), “Rocky Top” (Osborne Brothers; the official song of the University of Tennessee), as well as “Raining In My Heart” (Buddy Holly), “Love Hurts” (Nazareth) and “Come Live With Me” (Roy Clark, Ray Charles), “You’re The Reason God Made Oklahoma” (David Frizzell/Shelly West) and many more.

In 2025, Ten Ten Music Group added Joe Luff as Head/Creative and reunited with multi-genre songwriter/producer Bobby Huff for publishing and management. They also signed writer Emma Lynn White.

Coburn Music, a division of Ten Ten Music Group, has earned at least one million broadcast performances on 19 BMI-affiliated songs.

Industry service

Leadership and songwriter advocacy

In 1994, Coburn was voted as director-at-large by the Country Music Association board of directors and served as an officer for 16 years through 2010.14

In 2007, Coburn began serving on the ASCAP Board of Directors, continuing for 16 years through October 2023.

In 2012, Coburn was elected to the board of the National Music Publishers Association (NMPA) and held that post for seven years until 2019.

Coburn spoke on behalf of the music industry on music piracy at an August 30, 2010 Belmont University meeting in Nashville with US Commerce Secretary Gary Locke, Tennessee Governor Phil Bredesen, Congressman Jim Cooper and Nashville Mayor Karl Dean, among others.15

At a National Academies of Sciences, Engineering and Medicine hearing in Washington, DC, Coburn testified, along with executives from Google and Sony Music, on the impact of copyright policy on innovation in the digital era.

In 2015, at ASCAP’s Songwriter Advocacy Day on Capitol Hill, Coburn spoke on behalf of songwriters, asking US Congress to update laws regulating music licensing and pass the Songwriter Equity Act.16

The record

Charts, awards, and credits

Explore the publishing, management, and concert promotion records below. Publishing credits, artist achievements, and Barry Coburn’s earlier work are listed separately.

Publishing chart history37 songs · 1990–2016
Top 50 chart positions as publisher or co-publisher
SongArtistPeakYearChart
If Your Heart Should Ever Roll This Way AgainJo-El Sonnier#241990Billboard Hot Country Songs
I’m Over YouKeith Whitley#31990Billboard Hot Country Songs
Here In The Real WorldAlan Jackson#3
#1
1990Billboard Hot Country Songs
Radio & Records Country
Something In RedLorrie Morgan#141992Billboard Hot Country Songs
Tryin’ To Hide A Fire In The DarkBilly Dean#61993Billboard Hot Country Songs
I Guess You Had To Be ThereLorrie Morgan#141993Billboard Hot Country Songs
High-Tech RedneckGeorge Jones#241993Billboard Hot Country Songs
Watermelon CrawlTracy Byrd#41994Billboard Hot Country Songs
You’re Not In Kansas AnymoreJo Dee Messina#71996Billboard Hot Country Songs
Everything I LoveAlan Jackson#91997Billboard Hot Country Songs
Between The Devil And MeAlan Jackson#21997Billboard Hot Country Songs
It’s A Love ThingKeith Urban#181999Billboard Hot Country Songs
But For The Grace Of GodKeith Urban#12001Billboard Hot Country Songs
The Little GirlJohn Michael Montgomery#1 (3wks)2000Billboard Hot Country Songs
Somebody Like YouKeith Urban#12002Billboard Hot Country Songs
I Breathe In, I Breathe OutChris Cagle#12002Billboard Hot Country Songs
The BabyBlake Shelton#12003Billboard Hot Country Songs
Tough Little BoysGary Allan#12003Billboard Hot Country Songs
My Last NameDierks Bentley#172003Billboard Hot Country Songs
You’ll Think Of MeKeith Urban#12004Billboard Hot Country Songs
Awful, Beautiful LifeDarryl Worley#12005Billboard Hot Country Songs
Better LifeKeith Urban#12005Billboard Hot Country Songs
You’ll Be ThereGeorge Strait#42005Billboard Hot Country Songs
Tonight I Wanna CryKeith Urban#22006Billboard Hot Country Songs
RunawayLove and Theft#102009Billboard Hot Country Songs
CrazierTaylor Swift#172009Billboard Hot 100
Wrong Baby WrongMartina McBride#112010Billboard Hot Country Songs
BurnPapa Roach#22010Billboard US Mainstream Rock
Kick In The TeethPapa Roach#32010Billboard US Mainstream Rock
Turn So ColdDrowning Pool#82010Billboard US Mainstream Rock
Turn On The RadioReba McEntire#12011Billboard Hot Country Songs
What Do You WantJerrod Niemann#42011Billboard Hot Country Songs
Like My DogBilly Currington#242011Billboard Hot Country Songs
This Is What Rock n’ Roll Looks LikePorcelain Black f/Lil Wayne#442011Billboard Hot Dance Club Songs
Naughty NaughtyPorcelain Black#62011Billboard Hot Dance Club Songs
Fastest Girl In TownMiranda Lambert#72012Billboard Hot Country Songs
With You I AmCody Johnson#462016Billboard Hot Country Songs
Alan Jackson chart history24 songs · During Barry Coburn’s management
Alan Jackson top 50 chart positions during Barry Coburn’s management
SongArtistPeakYearChart
Blue-Blooded WomanAlan Jackson#451989Billboard Hot Country Songs
Here In The Real WorldAlan Jackson#3
#1
1990Billboard Hot Country Songs
Radio & Records Country
WantedAlan Jackson#31990Billboard Hot Country Songs
Chasin’ That Neon RainbowAlan Jackson#21990Billboard Hot Country Songs
I’d Love You All Over AgainAlan Jackson#11991Billboard Hot Country Songs
Don’t Rock The JukeboxAlan Jackson#11991Billboard Hot Country Songs
SomedayAlan Jackson#11991Billboard Hot Country Songs
I Only Want You For ChristmasAlan Jackson#411991Billboard Hot Country Songs
DallasAlan Jackson#11992Billboard Hot Country Songs
Midnight In MontgomeryAlan Jackson#31992Billboard Hot Country Songs
Love’s Got A Hold On YouAlan Jackson#11992Billboard Hot Country Songs
She’s Got The Rhythm (And I Got The Blues)Alan Jackson#11992Billboard Hot Country Songs
Tonight I Climbed The WallAlan Jackson#41993Chart not specified in source
ChattahoocheeAlan Jackson#11993Billboard Hot Country Songs
Mercury BluesAlan Jackson#21993Billboard Hot Country Songs
(Who Says) You Can’t Have It AllAlan Jackson#41994Billboard Hot Country Songs
Livin’ On LoveAlan Jackson#11994Billboard Hot Country Songs
Summertime BluesAlan Jackson#41994Billboard Hot Country Songs
Gone CountryAlan Jackson#11994Billboard Hot Country Songs
I Don’t Even Know Your NameAlan Jackson#11995Billboard Hot Country Songs
Song For The LifeAlan Jackson#61995Billboard Hot Country Songs
Tall, Tall TreesAlan Jackson#11995Billboard Hot Country Songs
HomeAlan Jackson#31996Billboard Hot Country Songs
I’ll TryAlan Jackson#11996Billboard Hot Country Songs
Alan Jackson awards44 entries · 1990–1996

Awards for Alan Jackson and his recordings during Barry Coburn’s management period.13

Alan Jackson awards during Barry Coburn’s management period
Recording or artistAwardYear
Here In The Real WorldNSAI Songwriter’s Achievement Award1990
Chasin’ That Neon RainbowNSAI Songwriter’s Achievement Award1990
Don’t Rock The JukeboxNSAI Songwriter’s Achievement Award1991
Here In The Real WorldTNN/Music City News Album of the Year1991
Alan JacksonACM Top New Male Vocalist1991
Alan JacksonNSAI Songwriter/Artist of the Year1991
Alan JacksonTNN/Music City News Star of Tomorrow1991
Don’t Rock The JukeboxASCAP Country Song of the Year1992
Don’t Rock The JukeboxACM Single of the Year1992
Don’t Rock The JukeboxACM Album of the Year1992
Alan JacksonNSAI Songwriter/Artist of the Year1992
Midnight In MontgomeryCMA Video of the Year1992
Midnight In MontgomeryNSAI Songwriter’s Achievement Award1992
Midnight In MontgomeryTNN/Music City News Video of the Year1993
Alan JacksonTNN/Music City News Male Artist of the Year1993
I Don’t Need Your Rockin’ ChairCMA Vocal Event of the Year1993
Alan JacksonASCAP Country Songwriter of the Year1993
ChattahoocheeCMA Single of the Year1993
ChattahoocheeCMA Video of the Year1993
ChattahoocheeNSAI Songwriter’s Achievement Award1993
ChattahoocheeAMA Favorite Country Single1994
ChattahoocheeACM Single of the Year1994
ChattahoocheeCMA Song of the Year1994
ChattahoocheeASCAP Country Song of the Year1994
ChattahoocheeTNN/Music City News Single of the Year1994
ChattahoocheeTNN/Music City News Video of the Year1994
Alan JacksonASCAP Country Songwriter of the Year1994
Alan JacksonTNN/Music City News Entertainer of the Year1994
Alan JacksonTNN/Music City News Male Artist of the Year1994
A Lot About Livin’ (And A Little ‘Bout Love)ACM Album of the Year1994
A Lot About Livin’ (And A Little ‘Bout Love)AMA Favorite Country Album1994
A Lot About Livin’ (And A Little ‘Bout Love)TNN/Music City News Album of the Year1994
Common Thread: Songs of the EaglesCMA Album of the Year (for “Tequila Sunrise”)1994
Livin’ On LoveNSAI Songwriter’s Achievement Award1994
Livin’ On LoveTNN/Music City News Single of the Year1995
Alan JacksonCMA Entertainer of the Year1995
Alan JacksonACM Male Vocalist of the Year1995
Alan JacksonTNN/Music City News Entertainer of the Year1995
Alan JacksonTNN/Music City News Male Artist of the Year1995
Who I AmTNN/Music City News Album of the Year1995
A Good Year For The RosesTNN/Music City Vocal Event of the Year1995
Alan JacksonACM Male Vocalist of the Year1996
Alan JacksonTNN/Music City News Entertainer of the Year1996
Alan JacksonTNN/Music City Male Artist of the Year1996
Earlier tours promoted20 entries · 1971–1984

Concert promotion by Barry Coburn before the establishment of Ten Ten in Nashville.

Earlier tours promoted by Barry Coburn
Artist or eventLocation or tourYear
Elton JohnWestern Springs Stadium, Auckland1971
Willie DixonNew Zealand Tour1972
Duke Ellington & OrchestraNew Zealand Tour1972
Freddie KingNew Zealand Tour1972
Led ZeppelinWestern Springs Stadium, Auckland1972
Little RichardNew Zealand Tour1972
John Mayall/BluesbreakersNew Zealand Tour1972, 1974
Chuck BerryAustralia and New Zealand Tour1973
Black SabbathAustralia and New Zealand Tour1973
Dave BrubeckNew Zealand Tour1973
Great Ngaruawahia Music FestivalNew Zealand1973
Muddy WatersNew Zealand Tour1973, 1974
Roger MillerAustralia & New Zealand Tours (17 shows)1974
Neil DiamondWestern Springs Stadium (36,000), Auckland1976
Neil DiamondQueen Elizabeth Park (26,000) Christchurch1976
Eagles*Australia and New Zealand (11 concerts)1976*
Boomtown RatsAustralia and New Zealand Tour1980
Roxy MusicAvalon Tour, Australia1983
Dave Brubeck-Two GenerationsNew Zealand1984
Emmylou Harris & The Hot BandAustralia and New Zealand Tour1984

*first-ever dates with Joe Walsh as the band was recording Hotel California

Songwriter and recording-artist creditsCurrent and historical relationships

Songwriters and catalogs

Among the songwriters and catalogs Coburn works or has worked with in whole or part are Harley Allen, Casey Barnes, Nathan Bell, Richard Bennett, Odie Blackmon, Rachel Bradshaw, Paul Brady, Denise Draper, Clare Dunn, Stacey Earle, Femke Weidema, Tim Finn, Wayne Hancock, Bobby Huff, Mark Irwin, Alan Jackson, Cody Johnson, Angela Kaset, David Lee, Johnny Lucas, Cory Mayo, Chuck Mead, Kris Mizzi, Mark Moffatt, Tim Nichols, No Exit/Rear Exit Music (Capricorn Records’ publishing catalog), Robert Ellis Orrall, Angaleena Presley, Jon Robbin, Keith Sewell, Tia Sillers, Scott Stepakoff, Trent Summar, Zack Turner, Dan Tyminski, Keith Urban, Emma Lynn White, Anna Wilson, Bruce Woodley and Kyle Wyley.

Recording artists

Among the artists Ten Ten Music Group, Coburn Music Ltd., Coburn Music Inc., Sundowner Music and Ten Ten Tunes have published or co-published for are Taylor Acorn, Alabama, Gary Allan, Harley Allen, Kelsea Ballerini, Dierks Bentley, Porcelain Black, BR-549, Rachel Bradshaw, Paul Brady, Lisa Brokop, Garth Brooks, Laura Bryna, Jimmy Buffett, Tracy Byrd, Chris Cagle, Capra, Wes Carr, Cavo, Brandy Clark, David Cook, Crowded House, Billy Currington, Jacob Davis, Billy Dean, Drowning Pool, Stacey Earle, Bryce Green, Halestorm, Emmylou Harris/Linda Ronstadt/Dolly Parton, Alan Jackson, Cody Johnson, George Jones, the Judds, Alison Krauss & Union Station, Lady A, Miranda Lambert, David Lee, Love and Theft, Claire Lynch, Barbara Mandrell, Kathy Mattea, Mayday Parade, Martina McBride, Del McCoury Band, Reba McEntire, Kate & Anna McGarrigle, Chuck Mead, Jo Dee Messina, John Michael Montgomery, Lorrie Morgan, Jerrod Niemann, Olivia Newton-John, Joe Nichols, Gary P. Nunn, One Direction, Orianthi, Jake Owen, Papa Roach, Pistol Annies, Rockinghorse, Kenny Rogers, Linda Ronstadt, Saliva, Sawyer Brown, Marlee Scott, Blake Shelton, Kenny Wayne Shepherd, Shinedown, Ricky Skaggs, Jo-El Sonnier, Split Enz, George Strait, 3 Doors Down, Taylor Swift, Richard Thompson, Twister Alley, Travis Tritt, Turner Nichols, Dan Tyminski, Uncle Kracker, Keith Urban, Dori Valentine, Clay Walker, Keith Whitley, Darryl Worley and Michelle Wright.

Sources and photo credits16 numbered references · Additional credits